ANCESTRAL HEALING FOR SKIN AND HAIR

Experience the magic of organic skincare and hair care products, created with a dedication to

ancient wisdom and honoring the abundance of local resources


What makes Ishq unique?

Rooted in Living Tradition


Ancient Ayurvedic & Yunani & Sufi wisdom reimagined for modern skin and hair — rituals passed down through generations of healers in southern India.


Pure. Potent. Small-Batch.


Every drop crafted with organic, cold-pressed oils — no fillers, no synthetics, only nature’s most active botanicals.


Aligned with the Seasons


Your skin and hair change with the weather — Ishq changes with you. Receive seasonally curated rituals every three months, with free shipping and samples.


A Ritual for the Senses


Soft textures, grounding aromas, and nourishing oils — turning your daily care into a quiet act of self-connection.


FEEL ENVELOPED WITH LOVE

In Urdu, Ishq (ee-shuh-quh) means Love. When you use Ishq products, we hope you feel surrounded by the depth of care poured into every jar. We want you to feel connected to a community of ancestral healing that's been passed down through the generations, with our skin & hair products


We are descendants of a long line of healers from Southern
India here to envelop you with love & goodness. It is an honor to be welcomed into your life. 


We express our love by being a constant support to the community and, in particular, by pursuing equity at each level of society. We are proud that our mission supports racial and social justice here and around the globe.


Ishq provides organic, non-toxic, and phthalate-free skincare and hair care products. We source our ingredients from local Oregon farms and companies following fair trade policies. It makes us so happy to help small businesses grow as we bring you sustainable and accessible products. 



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FEATURED PRODUCTS

Take a look at our seasonal products!

Product of the Month


Noor, CBD & Moringa Day Face Oil


“I stopped wearing foundation after two weeks. My skin finally looks rested, calm, and alive again.”


​​Some skincare makes promises. Noor becomes part of your daily ritual.


At Ishq, we grew up around oils. Moringa oil for dry skin. Herbal oils massaged into the scalp after long days. Tiny glass bottles sitting on our Grandmothers’ shelves beside rosewater, kajal, and family recipes passed down quietly from woman to woman.

Skincare was never about “fixing” ourselves — it was about care, softness, and feeling nourished in our own skin.


Noor was created from that feeling.


In collaboration with R&ARIE, this CBD Moringa Day Face Oil blends antioxidant-rich Moringa with calming CBD and organic Kashmiri saffron that has been slowly infused for two full months. We don’t rush that process. The saffron gradually releases its vitamins, antioxidants, and beautiful golden color into the oil — creating a face oil that feels both grounding and luxurious the moment it touches your skin.


For generations, Kashmiri saffron has been treasured in South Asian beauty rituals for its ability to brighten the look of skin, support an even complexion, and bring tired, dull skin back to life. Combined with Moringa and CBD, Noor helps soften dryness, calm the look of irritation, and leave skin looking rested, supple, and lit from within.


Clients reach for Noor when their skin feels stressed, depleted, overworked, or simply disconnected from itself. It melts beautifully into damp skin, leaving behind the kind of glow people notice in natural light. Not glittery. Not greasy. Just healthy, nourished skin.


We love Noor in the mornings — pressed gently into the skin with slow hands, before tea, before emails, before the world gets loud. The glow is immediate, but the real magic is how your skin feels over time: softer, calmer, stronger, more luminous.


Noor in Urdu & Trinidadian means Light.
Not the loud kind.
The kind that slowly returns to you.


Two women-one black & the other brown are laughing and holding a one ounce bottle of Ishq Organic CBD-Moringa Day Face Oil. The background is plants, and they are standing in the middle. This oil is magic for the skin. it smoothes dry skin, hydrates deeply, builds skin's barrier, brings a glow to the face. Named Noor, which means Light in Urdu & Trinidadian, this is a collaboration between Ishq and R&ARIE.
Discover Noor

What our customers are saying

"What an amazing line - I’ve used masks, creams, and oils and have never been disappointed. I especially love the sandalwood mask. Expertly crafted. I have never regretted a purchase I made from Ishq."

–– Niyyah Ruscher-Haqq




"I have sensitive skin and am very cautious about what I put on my skin. I found Ishq at a booth and took a risk—and thank goodness I did! I’ve never used anything that has such immediate and lasting results. My skin looked like it was glowing from inside out…like it was healthier and more transparent! I purchased the powder mask and sandalwood moisturizer. I’m a huge fan!"


–– Faye

"Amazing experience with Ishq products, the moisturizer has kept my skin clear & glowing. It smells amazing. I have extremely sensitive skin and I have been really impressed with how it does not cause irritation or inflammation. I love how some products rotate seasonally. 100% recommend!"


–– Bunny   

ISHQ SEASONAL SKINCARE


Following the philosophy that the freshest and healthiest foods are best for your body when they are in peak season, we created seasonal skincare products using ingredients when they are at their lushest.  Highlighting seasonal flowers and herbs, we invite you to slow down and allow all the blessings to envelop your core.


The seasonal rotation of skincare has been practiced by Indigenous communities since forever. Ishq Seasonal Skincare offering is one of the anchors of the Ancestral Healing of our products.


To make it simple and sustainable for you to access the seasonally-inspired items, we have created the Ishq Seasonal Subscription Plan. 



LEARN MORE

OUR BLOG

Stay up to date with the latest in organic and sustainable skincare and learn more about what’s

best for your skin and hair.

By Sarah Zareen May 11, 2026
The Face Oil We Created for Tired Skin & Tender Mornings
ishq organic night serum in a blue bottle
By Sarah Zareen September 7, 2025
The first time I saw the Taj Mahal, I was 15 years old. Ammi, Abba, Salmaan & I, and our cousins were on a North India road trip which included Agra, the city of the Taj Mahal. We arrived at night, and under the full moon the marble glowed as though it held its own light. There was a hush in the air, a serenity that made the world feel still. That sense of wonder—of luminous calm—is the memory I carry each time I create a nighttime ritual for my skin. That is the spirit behind Ishq Organic Face & Eye Night Serum, Mumtaaz . In a world of excess, beauty can be minimalist: a few intentional drops, rich with tradition and supported by science. She is named after Shah Jahan’s beloved Queen, Mumtaaz Mahal for whom the glorious Taj Mahal was build as a mausoleum. Mumtaaz in Urdu means “Precious” “Pure”. At the heart of Ishq Organic Face & Eye Night Serum is Moringa oil, an ethnobotanical ingredient treasured across South Asia for centuries. Moringa feeds the skin with antioxidants and fatty acids, working deeply to strengthen barrier repair, nurture a healthy microbiome, and soften signs of fatigue. It is moonlight for the skin—restorative, grounding, and luminous. But Mumtaaz is more than Moringa alone. Castor oil locks in moisture, wrapping skin in long-lasting softness. Black Seed oil brings time-honored healing—known for calming inflammation and supporting clear, resilient skin. Frankincense essential oil adds a sacred touch, long used for its soothing, rejuvenating qualities, helping skin look firm, peaceful, and renewed. Together with modern niacinamide, squalane, and peptides, this waterless formula becomes both ancient and future-facing—a blend of ritual and innovation. Every drop of Mumtaaz comes in a sustainable glass bottle, travel friendly and designed to last. It is a night serum that belongs to the new era of conscious skincare: powerful yet simple, deeply nourishing yet minimalist. This Ishq Organic Product has become popular in a very short time. Our clients have found a reduction in under eye pigmentation, lightening of stubborn pigmentation, a gentle softening & firming of skin. Moringa’s story continues in other Ishq creations: Ishq Organic CBD Face Day Oil, Noor —to brighten and protect skin through the day. Ishq Organic Beard Oil, Conditioning Blend, Shaahi —to soften, strengthen, and restore balance to beard and skin alike. Mumtaaz is not just a night serum—it is a moonlit ritual, a quiet return to self, and a reminder that the most timeless beauty is born from harmony: between the earth and science, between ritual and innovation, between memory and the present moment.
three handsome men in white t shirts modeling the benefits of Ishq skincare & haircare
By Sarah Zareen February 14, 2024
Best Natural Skincare for Men Who Like to Feel Good in Their Skin

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